2019 Tech Trend Report

Our mission at FIT-C is to promote the responsible and effective adoption of technology in order to enhance user experience, business models and as a result grow the overall market place for fitness, well-being, and betterment product and services.

Each year we share a report based on feedback from our board of directors, partners, supporters and colleagues to help professionals and brands to consider key trends that will increasingly impact the market and the business models serving the market.

Thank you to our supporters and board of directors for your contributions and insights.

Take a look at the 2019 Tech Trend Report by clicking here.

Chuze Fitness and Perkville Team Up to Provide Members Enticing Rewards

Chuze Fitness to use Perkville’s Customizable Platform to Offer Members Rewards for Working Toward Fitness Goals

Nov. 1, 2018 — Chuze Fitness, the family-owned gym with a mission to reinvent the industry, today announced a partnership with Perkville, the #1 loyalty and rewards program in the fitness space, to launch a tailored reward program for its members. With Perkville’s all-in-one referral and rewards program at each Chuze Fitness location, members earn points for rewards while Chuze Fitness drives retention and referrals.

Since launching Perkville at their 25 locations in August, already Chuze Fitness has received more than 565 new memberships from referrals through the program.

"We're really impressed with Perkville's ability to engage members and drive value,” said Kris Peterson, Chuze Fitness’ Chief Marketing & Information Officer. “They've been a great partner and made the transition to their platform easy. Now, our members can get more inspiration and motivation to make exercise a regular habit through rewards they’ll earn.”

With Perkville’s fully customizable and automated rewards software, gyms and studios can create rewards programs that are right for them and their members, without spending valuable time running their rewards program. Perkville clients can reward customers for spending money, taking classes, referring friends, and more. The program has the power to help businesses increase referrals, retention and revenue per member.

“We love Chuze Fitness’ approach to fitness, providing affordable gym plans in a friendly environment that simply makes it more enjoyable to work out,” said Sunil Saha, CEO of Perkville. “We’re proud of the success we’ve had at Chuze Fitness locations in such a short amount of time, and we’re looking forward to reaching greater heights as we continue work together.”

About Perkville

Perkville is the leading customer reward platform in the health and fitness industry, serving 2,300 locations worldwide. Perkville’s reward programs are custom-tailored to each club to drive retention, referrals, upgrades and in-club purchases.  The platform integrates with most membership systems and white labeled apps to provide a seamless experience for health club members. For more information, visit www.perkville.com.

About Chuze Fitness

Chuze Fitness is a big box, High‐Value-Low‐Price ("HVLP") fitness club operator with locations across the Southwest. The Company's facilities, which are typically over 30,000 sqft. in size, have a large selection of cardio and fitness equipment along with a number of premium amenities, including: team training, group fitness, pools, jacuzzis, steam rooms, saunas, hydromassages, cycling rooms, functional training & turf areas, Chuze cinemas, smoothie bars and childcare. Basic memberships start at $9.99 with no annual commitment. Along with its premium amenities, Chuze is known for an exceptional service culture and a commitment to industry leading cleanliness. www.chuzefitness.com

Virtuagym joins the FitnessOnDemand™ Integration Cloud

FitnessOnDemand™ today announced its partnership with all-in-one fitness software platform Virtuagym, making hundreds of premium fitness workouts instantly available to Virtuagym members, by integrating with their existing mobile apps.

Virtuagym provides its members with an online club ecosystem and turn-key mobile app that can be customized and managed by the facility for a unique branded experience. Existing integrations include health club solutions for member engagement, exercise and nutrition guidance, scheduling, management, and more. The partnership with FitnessOnDemand will now give health club owners the ability to offer their members the industry’s widest variety of digital fitness workouts wherever they are–further enhancing Virtuagym’s tools to extend programming options and member engagement beyond the facility.

"Our partnership with FitnessOnDemand enables us to provide market-disrupting gym chains like Xercise4Less the ability to support and engage their members on a higher level, while tapping into a new digital revenue stream on top of the existing business models in our offering,” said Hugo Braam, CEO of Virtuagym.  “We feel that the future of the industry is in integrations with technology that enhances the member experience. We’re excited to be part of this movement, and thrilled about this new collaboration."

The FitnessOnDemand platform provides integration partners instant access to hundreds of workouts, tailored to an array of fitness levels. These videos come from industry leading instructors and brands that users know and cover a range of formats including yoga, cycling, kickboxing, HIIT, dance and more.

“Partnering with Virtuagym was a logical step towards our goal of developing the choice virtual platform for multi-club operators that is integrated with the products and services they already use,” said Garrett Marshall, Divisional CEO of FitnessOnDemand. “With Virtuagym’s ever-expanding list of feature-sets, we look forward to growing together and creating more value for multi-club operators.”

About FitnessOnDemand

FitnessOnDemand is a Minnesota-based market-leading developer of fitness delivery products for media and programming. Since 2011, FitnessOnDemand has allowed facilities around the world to deliver premium fitness programming to their users. Through innovative video delivery systems, they offer robust content and flexible audiovisual integration, along with a comprehensive web management tool that enables any facility to instantly offer fitness solutions that optimize space, streamline operations, and offer unparalleled variety. Learn more at FitnessOnDemand online, and on Instagram, Twitter and Facebook.

About Virtuagym

Virtuagym is the leading software solution for coaching & member engagement. With best-in-class mobile apps and web platform, Virtuagym offers health clubs all the needed tools to boost retention and revenue. Other solutions include exercise and nutrition coaching, client engagement, scheduling, access control, management, payment processing, and more. Virtuagym’s branded mobile apps and online community are a perfect way to promote a health club’s brand and boost client engagement. Flexible membership options and hardware integrations offer ample opportunity for rapid and sustained revenue growth. Virtuagym supports over 11 million consumers, 4,500+ health clubs and more than 25,000 personal trainers worldwide. Learn more at Virtuagym online, and on Instagram, LinkedIn and Facebook.