Digital Pulse 2026 – Mapping Technology’s Impact on the Global Fitness Industry

Presented by the Fitness Industry Technology Council

Digital Pulse 2026 is a multi-continent research initiative designed to map how technology is transforming the global fitness industry. Modeled after leading market reports, this landmark project will capture how operators are deploying tech, how consumers are responding, and how innovation is reshaping revenue, retention, and strategy.

What is Digital Pulse 2026?

Digital Pulse 2026 is a multi-continent research initiative designed to map how technology is transforming the global fitness industry. Modeled after leading market reports, it captures how operators are deploying tech, how consumers are responding, and how innovation is reshaping revenue, retention, and strategy.

When will the findings be released?

The public release of the Digital Pulse 2026 report is scheduled for June 2026.

Why is this research important?

The fitness technology landscape is fragmented, with most research focusing narrowly on hardware and overlooking critical layers like software, wearables, AI, and emerging innovations such as GLP-1 integration or immersive VR.
Digital Pulse 2026 addresses these gaps by providing:

  • A unified, standardized dataset across 50+ countries

  • A full-stack technology lens (hardware, software, AI, wearables, immersive tech)

  • Quantifiable financial impact insights for operators, investors, and policymakers

How will the research be conducted?

Our research methodology includes:

  • Global Survey: 1,000+ operators segmented by region, type, and size

  • Consumer Panel: ~10,000 respondents on tech satisfaction

  • Operator Interviews: In-depth exploration of digital-first models

  • Financial Modelling: ROI analysis, tariffs, and “cost of hesitation” metrics

  • Interactive Portal: Sponsor dashboards and public insights

Who should participate in Digital Pulse 2026?

Participation is ideal for:

  • Fitness Operators seeking benchmarking and digital strategy insights

  • Technology Providers wanting market intelligence and qualified leads

  • Investors & Policymakers requiring robust data to guide decisions

  • Industry Associations aiming to strengthen advocacy and partnerships

What benefits do partners and sponsors receive?

  • Thought Leadership: Co-branding on a global industry standard

  • Lead Generation: Access to an opt-in directory of tech-seeking gyms

  • Policy Influence: Opportunity to shape regulatory guidance

  • Impact Evidence: Support ESG and innovation narratives with data

How can I get involved?

You can participate in several ways:

  • Become a Sponsor to align your brand with industry-leading research

  • Join as a Research Partner to share expertise and reach

  • Take part in Surveys to help shape the global dataset

How do I contact the Digital Pulse 2026 team?

Complete the form below to express interest or request more details. Our team will respond promptly.

Help us map the digital future of fitness. Join the initiative as a sponsor, partner, or participant today!