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The Fitness Industry Technology Council is a group of forward thinking fitness brands and professionals seeking to create greater collaboration that enhances user experience and broadens the marketplace for fitness and well-being goods and services..


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Trends In Emerging Digital Technologies With Paul Bowman

February 27, 2021

This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Paul Bowman to the show. Paul is the CEO of Wexer, which combines leading content and technology to make world-class exercise accessible to more people by providing a convenient and non-intimidating way to exercise.

This week, on the Fitness + Technology podcast, host Bryan O'Rourke welcomes Paul Bowman to the show. Paul is the CEO of Wexer, which combines leading content and technology to make world-class exercise accessible to more people by providing a convenient and non-intimidating way to exercise. Today, Bryan and Paul discuss interesting subjects that are quite germane to what is happening today. 

One Powerful Quote: 

32:02: “You have to own your own platform… listen to the members, and listen to the data.”

4-10 Bullet Points (w/ Timestamps) - Highlighting key topics discussed:

2:26: Bryan opens the show and welcomes Paul to the podcast. 

4:54: Bryan asks Paul about dispersion and what he thinks about brands extending their digital presence.

8:09: Bryan and Paul discuss the bigger challenges of adoption and execution of digital technology as a function of culture and mindset.

14:23: Paul articulates on Bryan’s thoughts around why brands feel their digital content strategy has to be perfect. 

19:17: Bryan and Paul discuss the nature of the content and why context to the interface is so important to the user experience. 

23:59: Bryan inquires with Paul on how Wexer operates on the edge of the legacy players.

27:26: Paul surmises a few key points on what he believes will happen to suppliers as platforms become the center of the consumer space. 

31:50: Bryan wraps up the show, and Paul shares his final words of wisdom to the listeners. 

Bullet List of Resources:

https://www.linkedin.com/in/pbowman/

https://wexer.com

Guest Contact Information:

https://www.linkedin.com/in/pbowman/

https://www.linkedin.com/in/bryankorourke/

http://www.fittechcouncil.org/

https://www.youtube.com/user/bko61163

Tags: Bryan O'Rourke, Paul Bowman, Wexer, Digital Technology
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